Montezuma’s Revenge TV commercial unearthed! | Video
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A 1984 television commercial produced by HBM/Creamer Agency (USA) for Parker Brothers to promote their popular “Montezuma’s Revenge!” game for various 8-bit consoles and systems.
The TV commercial never saw the light of day until last Friday when Robert Jaeger, the programmer of the classic multi-screen platformer, shared it on his YouTube channel called “Normal Distribution LLC.”
"The video game crash cut a lot of budgets. One of my contacts at Parker thought I might like to see it. They sent it to me on 3/4 videotape," Jaeger told Atariteca.
"The video game crash cut a lot of budgets. One of my contacts at Parker thought I might like to see it. They sent it to me on 3/4 videotape," Jaeger told Atariteca.
The ad begins with the recording credits of PrinczKo Productions and the HBM/Creamer agency. The video is dated July 25, 1984 and identified with the commercial code “GIJP-3480.”
After a brief countdown, the viewer is introduced to “Panama Joe’s Montezuma School of Revenge.” Then the main character—who appears to have been played by Conrad John Schuck Jr.—yells to a group of geeks playing the game:
«Now, to survive Montezuma’s Revenge, arcade fans need to think; and you computer geeks need to react because there are hundreds of rooms full of bugs. So if you can’t stand the heat, you better make some smart decisions. Now that you’ve done that, where’s my flashlight?»
In addition to some unconvincing acting, the video shows a few screens from the Atari 800 version of the game. A caption details that the Atari 2600 version only has 24 rooms.
“No, no, no, no! You’re out to test the room, nooo… Let’s start over, there are a hundred rooms full of bugs,” the protagonist exclaims at the end of the video.
The closing lines say that "Montezuma's Revenge with Panama Joe" is available for the Atari 2600, 5200 and Atari personal computers; as well as the Commodore 64, ColecoVision, Apple II and IBM.
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